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BOERE BILTONG
Industry:
Food and Beverage
Project:
Brand Identity
Services:
Logo Design
Corporate Identity Design
Website Design
Packaging Design
Signage
Social Media Graphics and Content
Product Photography
Boere Biltong, an artisanal cured meat supplier in Bahrain, is owned and operated by JC.
JC wanted a mix of the traditional and modern brought through in his branding. He had only one request with this project, that the main icon for his logo is a Nguni skull, an icon which is close to his heart.
We decided to go for a fresh look, with a rustic feel for his product photography. Incorporating a human element like his hands to make the photos more personal.
The main focus of Boere Biltong’s new branding was to showcase a warm, personal experience, as if customers were buying their favourite snacks from a friend.
The new branding struck a chord with the audience, resulting in remarkable sales growth and paving the way for the opening of a physical store in Saar, Bahrain, in August 2021.
Boere Biltong Bahrain, following the redesign of their logo by us, further utilised our Ad Hoc Design service to create various assets including social media graphics, packaging, labels, signage, and more, ensuring a cohesive and professional brand presence across all touchpoints.